Jenni Dyson from Femme Total Tweed Heads
Thanks for being such a great woman to work with!
Saturday, September 19, 2009
8 Sure Ways to Increase Profits in the next 60 days
1. Add an Upsell.
Your clients might be in buying mood - Sell more to them!
2. . Raise your prices.
I’ve done this for more than a decade and I still find pricing to be mysterious at times. I’ve had experiences where I doubled the price of a product and instantly more sales were generated. Other times an increase in prices decreased sales.
2. . Run an event. Invite your clients to a night to remember - have packages to sell on the day and your appointment book ready for bookings!
3 Allow JV Partners to Give Your Product Away Free
Offer one of your low cost products as a freebie gift to go with JV partner’s offers in your market. They’ll expose you to their audience, generating more customers for you, in exchange for the value you provide to their database
4. . Mix in more content/value into the sales process. What can you add into your treatments as a bonus offer.
5. Get more clients in your door - Effective marketing that works
6. Test Everything
What should you test first? The biggest changes I’ve seen occur in offers, headlines, photos, intro paragraphs, and guarantee. The headline is the area where I do the most testing because you’re going to see a big change from one headline to another. If you’re not testing offers and prices you’re leaving money on the table.
7. Discipline yourself.
This is hard to do at times. I find I do best when I have a routine marketing time. At such and such a time, you sit down and write. When I let myself get out of that schedule it’s so much harder to get the writing done. Pick some of the most important elements of your business and do them religiously every working day. Don’t let yourself get out of the routine.
8. Mastermind Group - with people who have been in your shoes!
It’s lonely if you try to go it alone. Some of the best ideas will come when you’re brainstorming with others in your field (or outside your field). In fact I find some of the best coaching sessions I have are when a client simply wants to bounce ideas back and forth to find the right solution for them (instead of just asking for advice). Get outside help! (and not your family)
Thursday, June 25, 2009
Did You Know???
Did you know that Micheal Jackson was one of the pioneers for cosmetic tatooing.
Cosmetic tattooing—inked-on brows, eye- and lipliner heretofore associated with sun-dried retirees and Michael Jackson.
Call the procedure what you will (and many do, dubbing it everything from “permanent makeup” to “micro-pigmentation”), going under the needle means not worrying about smudged eyeliner at a last-minute presentation—among other benefits.
Visit www.highteasalon.com for FREE Gifts valued at $97
Cosmetic tattooing—inked-on brows, eye- and lipliner heretofore associated with sun-dried retirees and Michael Jackson.
Call the procedure what you will (and many do, dubbing it everything from “permanent makeup” to “micro-pigmentation”), going under the needle means not worrying about smudged eyeliner at a last-minute presentation—among other benefits.
Visit www.highteasalon.com for FREE Gifts valued at $97
School Holidays are just around the corner!
Teachers are an excellent client to have!
This could range from schools, tafe, universities.
They are excellent because they have time for holidays in your quietest part of the year.
What could you do to get their business?
For more great ideas and a FREE Gift visit www.highteasalon.com
This could range from schools, tafe, universities.
They are excellent because they have time for holidays in your quietest part of the year.
What could you do to get their business?
For more great ideas and a FREE Gift visit www.highteasalon.com
Sunday, June 21, 2009
Beautiful Weather
Last Sunday was the shortest day of the year! Now the days will only get hotter and longer... Good news for the hair and beauty industry because people tend to spend more in warmer weather.. I was attended a work shop last week and they mentioned about how weather affects peoples buying patterns. Even sporting events can change people’s buying patterns. Even though you can’t do much about changing the weather or sporting events you can sit down and analyze the busy times and the quiet times according to the weather.
Eg. Do people tend to cancel appointments in the rain, or in beautiful days because they could be at the beach?
I know last year when Geelong Cats lost their grand final AFL foot ball event Geelong was like a ghost town. Everyone was affected. In fact they were affected for a whole month. You could sit down and analyze what is happening around your environment and prepare your salon?
For more information visit www.highteasalon.com for a free gift valued at $97
Eg. Do people tend to cancel appointments in the rain, or in beautiful days because they could be at the beach?
I know last year when Geelong Cats lost their grand final AFL foot ball event Geelong was like a ghost town. Everyone was affected. In fact they were affected for a whole month. You could sit down and analyze what is happening around your environment and prepare your salon?
For more information visit www.highteasalon.com for a free gift valued at $97
Subscribe to:
Posts (Atom)